Facebook – a new source of lead generation!

0906 facebook logoWe have recently heard quite a few stories of our salespeople and managers using Facebook to generate leads and get sales. Let me share two of them:

Jay Koh from Singapore got five TDP orders through Facebook leads during the last three months! He started  by joining relevant local networks about a year ago. The five networks that he actively participates in, gives him access to about 10,000 members! He regularly posts articles on parenting, childhood development and educational material to these members. A couple of months ago, he started his own Walter Reading Club network that already has over 200 members! Only when someone gets interested in what he has to promote, Jay asks about contact details and sets a dem. These days he is promoting the Singapore Book Fair through his networks.

Diane Wulan from Indonesia got three orders from the last parenting seminar. She had used Facebook to invite most of the 20 people who attended. Like Jay, Diane who writes regularly about parenting, educational products and her seminars. And she is currently identifying the relevant local networks she wants to join to increase her reach.

If you are already spending some time on Facebook to connect with family and friends, it’s worth exploring your local networks like parenting, childhood education, early education etc. and learning how you could contribute positively with your knowledge and products to these people.

Anyone earned any prizes from the ETL Incentives for June?!

One Response

  1. Hi, come and join the Walter Reading Club at
    http://www.facebook.com/group.php?gid=75894239558

    Cheers!

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