This is what the new TDP looks like, after adding English-Time to it!
Big, beautiful, organized and complete, or intimidating and expensive? That would depend on how effectively you have done the ‘awareness’ before showing the product – the importance of home-education; the need for knowledge, skills and values; and the concept of total development.
Why have we increased the size and price of the package when many teams are struggling to sell the current package?
- Efficiency (average size of the order) always goes up with the increase in the size of the package, as long as the new product isn’t smaller than any existing product in the package. That’s a mathematical certainty, regardless of where you are and what’s happening to economy. Most customers who are now buying the 81-unit TDP will buy the 111-unit TDP. Customers who are now buying part of the TDP, will still buy part of the TDP. Customers who are now buying one of the Skills products (ELP or LMA) will have another choice. Thus, the average order size can only go up!
- Our TDP becomes more complete with English skills. Even in English markets, there’s a growing concern over teaching our kids ‘proper English’.
So let’s go out and help more families with our new TDP, now more complete than ever!
Filed under: Products & Premiums Tagged: | Information, products, TDP, Training
